Thursday, September 16, 2010

Social Media

Social Media has exploded as a marketing tool and is a great way to reach out to customers. This has been especially true for charity organizations. They have found social media to be an effective way to rally supporters, spread their message, and promote awareness campaigns. The best part is, it’s free!

Social media offers a free way to find supporters and reach out to millions of people. Facebook has more than 500 million active users, and those users are connected to an average of 80 community pages each (stats)! The potential is truly incredible.

Here at Charity Charms, we have used a combination of Facebook, Twitter, LinkedIn, and a News Feed to increase our online presence. We have made some valuable connections through these campaigns, and they have been great relationship building tools. It is exciting to get leads contacting you about your products via Twitter!

Social Media is a great way for Charities to stay connected to their supporters and keep them engaged and excited about the causes they love. We have truly enjoyed seeing the fabulous ways our partners have used these tools to help their causes.

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